2023 Edition: What's Captifying the travel industry?

Tackling the questions 'up in the air' for travel marketers

After navigating a challenging period, travel is taking off—but how have the pandemic and rising living costs impacted today's traveller?

Captify's new travel report leverages billions of intent-driven data signals, as well as insights from our partners at Forward, born from lastminute.com, to unveil crucial insights for travel marketers. Download the report now to uncover:

• The evolving travel landscape: understand the demand for travel and how a year of disruption has shaped audience sentiment towards brands.
  
• Consumer mindsets: learn whether audiences are prioritising pennies or the planet and how they are satisfying their wanderlust amidst rising living costs.
  
• Evergreen audiences: from luxury jetsetters and urban explorers to family travellers, discover the interests and passion points of these unique audiences.
  
• Destination deep-dive: find out which destinations are back on the map and how the strength of sterling is propelling the popularity of certain hotspots.
  
• Trends to watch: from the rise of adventure retreats and setjetting to transformative travel experiences, stay ahead of your competition.
  
• Expert outlook: gain industry insight from Tripadvisor, Forward, born from lastminute.com, and easyJet, along with their big predictions.